FluidStance, a global provider of premium desk accessories and office wellness products, faced a setback that interrupted their growth momentum. Seeking to regain stability and position themselves for future success, they partnered with Marketplace Velocity. We focused on cost optimization by eliminating wasteful ad spend and maximizing the potential of historically high-performing campaigns while expanding their advertising presence across international marketplaces. This approach consistently maintained a profitable Advertising Cost of Sale (ACoS). FluidStance achieved an all-time high in ad orders, witnessed an 87.5% increase in ad sales, and doubled their gross sales within just four months. Our strategic approach to cost efficient and effective advertising not only reignited their growth but also set the stage for sustainable progress.